A staple for brands, events and ideas where ‘different’ is the default

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PR that feels like part of your team

We've become the trusted PR partner for founders and marketing teams who want more than headlines. Think of us as the PR department you never had; an extension of your team that's genuinely invested in your success and focused on building the kind of reputation that lasts.

Our Founder

Emma Anderson,
Founder and Director*

With more than 15 years in PR and a genuine love of a great story, she's worked with some of Australia's most exciting brands, including BioPak, Lyka and OzHarvest, as well as global names like the Australian Open, Wicked the Musical, Bon Jovi, Eminem and Michael Bublé. Safe to say, she's collected more than a few stories along the way—the kind that make great dinner party conversation.

A qualified publicist with a Bachelor of Communication from Monash University, Emma has spent her career helping brands connect with the people who matter most. Whether she's working with a purpose-led start-up or an established household name, she brings the same strategic thinking, curiosity and genuine care to every client.

When she's not on the phone to journalists or crafting the next great pitch, you'll usually find her swimming in Port Phillip Bay, swapping terrible dad jokes with her two daughters, or dreaming up the next story worth telling.

*Professional yapper

Work with Emma

So, why The PR Pantry?

Because a pantry is where the staples live, the reliable ingredients that bring everything together. That's exactly what we are for our clients: a trusted partner combining strategy, creativity and strong media relationships to turn great ideas into stories that get remembered.

Explore our trusted recipes

Our Values

These values are at the heart of The PR Pantry. They influence every project we take on, every relationship we build, and every decision we make.
‍
(Flip through our values below!)

Community + Fun

Life's too short to not bring the ‘fun’ into business. We invest in the humans around us and believe the best ideas usually start through community and collaboration.

Business for good

We measure success in more than just generic KPIs. Every project is a chance to leave things a little better than we found them - for clients, communities, and the planet.

Authenticity

No business fluff - just real work from real people. We say what we mean, make what we love, and show up exactly as we are.

Our Track Record

15+

years

Our team has been cooking up stories and campaigns for more than 15 years — and if there's one thing we know, it's how to make the right people pay attention.

200

million+

We've served up more than 200 million in combined media reach across diverse industries and audiences.

100+

projects

The PR Pantry was born in 2020 — because apparently we like a challenge. Since then, we’ve organised more than 100 media opps and events, and we're just getting started.

Our clients have featured in

Trusted by brands with big ideas

Ready to start making headlines?

We're here for the brands changing things — and the stories that prove it.

Work with us

Ah-ha! Looks like curiosity got the better of you. We like your style!

Playing it safe has never been our thing. We’re much more interested in ideas that challenge the status quo, stir things up and make people pay attention.

So, what are you working on? Pop your details below and let’s have a chat.

Email received — We'll be in touch!
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